We are proud to become the first printer in the country to use a pioneering digital marketing tool, having invested in Ricoh’s MarcomCentral marketing asset management software.
The innovative system is designed to allow businesses with multiple sites and complex needs to streamline the process of designing and ordering printed collateral, via an easy-to-use online platform.
The software will help organisations control their brand and budget more effectively, as everything is stored in one central and secure portal.
We are really excited to be launching this new system, which will help us improve efficiency for existing customers, as well as reach new markets. We will be using this new technology to grow our business – particularly in the travel and leisure sectors, as the system is ideal for hotel and restaurant chains. Innovative digitisation will allow us to expand, employing more people and up-skilling our workforce, contributing to Cornwall’s future economic growth.
St Austell Brewery is already exploring the capabilities of the system, which links seamlessly to our digital printers and significantly reduces manual handling between client orders and final print.
If you would like to find out more about how Nationwide’s marketing asset management system could benefit your business, email firstname.lastname@example.org.